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Share of categories on total brand of new PC in CR
12/2003 and 1-12/2003

Period   12/2003   1-12/2003
Categories   Total   From this CIA   Total   From this CIA
  Units Share   Units Share   Units Share   Units Share

Mini   293 2.46%   293 2.46%   3490 2.33%   3490 2.33%
Small 5658 47.58% 2490 20.94% 77374 51.74% 27607 18.46%
Lower middle 1654 13.91% 1635 13.75% 19705 13.18% 19622 13.12%
Middle 2406 20.23% 829 6.97% 29781 19.91% 11818 7.90%
Upper middle 653 5.49% 341 2.87% 6225 4.16% 2578 1.72%
Luxury 65 0.55% 65 0.55% 448 0.30% 448 0.30%
MPV 733 6.16% 733 6.16% 7946 5.31% 7946 5.31%
Sport 106 0.89% 97 0.82% 826 0.55% 767 0.51%
Terrain 323 2.72% 312 2.62% 3751 2.51% 3561 2.38%

Total   11891 100%   6795 57.14%   149546 100%   77837 52.05%
Pozn.: Statistika změněna, popis je zde
08.06.2004 23:08:05

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