| Open |
|
Share of categories on total brand of new PC in CR
11/2004 and 1-11/2004
| Period |
|
11/2004 |
|
1-11/2004 |
| Categories |
|
Total |
|
From this CIA |
|
Total |
|
From this CIA |
| |
Units |
Share |
|
Units |
Share |
|
Units |
Share |
|
Units |
Share |
|
|
Mini
|
|
281 |
2.46% |
|
281 |
2.46% |
|
3462 |
2.84% |
|
3462 |
2.84% |
|
Small
|
5422 |
47.47% |
1773 |
15.52% |
63256 |
51.88% |
22352 |
18.33% |
|
Lower middle
|
1977 |
17.31% |
1848 |
16.18% |
17787 |
14.59% |
17308 |
14.20% |
|
Middle
|
2394 |
20.96% |
606 |
5.31% |
23875 |
19.58% |
7518 |
6.17% |
|
Upper middle
|
309 |
2.71% |
122 |
1.07% |
3907 |
3.20% |
1548 |
1.27% |
|
Luxury
|
40 |
0.35% |
36 |
0.32% |
276 |
0.23% |
265 |
0.22% |
|
MPV
|
643 |
5.63% |
643 |
5.63% |
6251 |
5.13% |
6251 |
5.13% |
|
Sport
|
62 |
0.54% |
60 |
0.53% |
845 |
0.69% |
796 |
0.65% |
|
Terrain
|
294 |
2.57% |
283 |
2.48% |
2265 |
1.86% |
2189 |
1.80% |
|
|
Total
|
|
11422 |
100% |
|
5652 |
49.48% |
|
121924 |
100% |
|
61689 |
50.60% |
10.12.2004 13:53:00
|
Statistiky
